Cape Cod Clinic Wins Pulitzer

OK, if you don't know me well, you may not know that I hate sports metaphors. So rather than going for something like, "She shoots, she scores!", I decided to settle for the Pulitzer.

All this fuss is because Community Acupuncture on Cape Cod made the local daily paper today, in a big way: http://www.capecodonline.com/apps/pbcs.dll/article?AID=/20080110/LIFE/80...

I'm not sure if this link is going to take you directly to the story, but if it doesn't, you can go to our website, http://www.acuforall.com and on the right side of the home page, click on "Read about us in the Cape Cod Times".

This article took two years to become newsworthy. That is to say, two years ago, when I converted the clinic to Community Acupuncture, I began sending the daily paper press releases about us, and following up with phone calls. This past November, when I sent a press release about the East Coast Community Acupuncture training that Andy, Cris and I offered here on the Cape, they finally got interested.

The newspaper version is even better than the on line version -- five photos, and a color banner with a photo advertising the story on the front page!

We are beside ourselves with excitement.

If you read the story, I would love comments. The only error was the date we started doing Community style -- 2 years ago, not last month! Everything else is a surprisingly accurate representation of what I said. It's interesting to me that the paper felt compelled to find an acupuncturist with an opposing view. And like one of the Portland papers, they pushed the blue collar aspect, which I did not emphasize heavily when we talked. (In the newspaper version, the headline is "Will Working Class Acupuncture Work for You?". I tried to get them to talk about our national movement, even gave them contact info on the Providence, RI and Manchester, NH clinics, but of course, they go where they want to go, and I guess they liked the title working class acupuncture better than community acupuncture network.